Responsibilities:

Plan, execute, and analyze overall performance marketing activities (user acquisition, retention, and engagement) across core digital channels
Track and measure all digital marketing metrics including actual spend, conversion volumes, web traffic, etc.
Constantly optimize performance marketing activities (e.g.: User Acquisition, App Store Optimization, Push Notifications)
Test new channels & digital trends and analyze data to identify market trends, user behavior, and insights for recommendation of marketing and business strategy.
Perform ongoing keyword research, expansion and optimization on a weekly basis.
Routinely make a daily report based on performance marketing activities.

Requirements:

Bachelor/MS degree in marketing or a related field
Digital Marketing Experience: 3- 5 years.
Proven working experience in digital marketing, especially digital planning and operations.
Experience with digital marketing platforms and tools, including AppsFlyer, Google Ads, Facebook Business Manager, Tiktok & Twitter Ads Manager.
Experienced in SEO implementation, App Store Optimization, and CRM is a plus
Deep analytical skills and able to translate the analysis into an actionable plan.
Ability to be agile and flexible in adapting in a dynamic environment.

Marketing